Summer newsletter has arrived

Thank you Hank Rondina

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process vs product

process vs product, a topic which has garnered much brain time of late. I don’t believe it is exclusive to age at all. It is a perception that once adopted must be fought for in the face of social pressures. Isolated genus artists don’t have so much to fight but the social networked blog reading child of the 00′s has to become disciplined quickly to avoid the temptation of the brass ring and therefore avoid the audience response puling the art. This discipline is probably the reason we equate the posture with older artists.

My first and strongest relationship with recognized artists was with the producers of the LP. The rock musicians. Its easy here to track the public consumptive notion of success through the years. Some artists peak early then never regain their stature although they keep producing and challenging themselves. Some have periods where their output blends well with public demand at the time and they have comebacks. I am thinking of Neil Young who has challenged himself every step of the way. Market response is a poor indicator of success unless your goal is making money in which case the discerning consumer can see right through you. We may hoist you aloft for a while but we see what you are up to and place you in a category it may take a lifetime to get out of. Then again if you aren’t hoisted aloft we may never see you. The curse of popular opinion.

The reward for an artmaking lifestyle lies in the mediative moments, the eureka afternoons and the relationships developed through the years with people who’s companionship is a process oriented exchange rather than one of product.

Inspired by Edward Winkelman blog post

Tuesday, January 25, 2011

Oh, The Places You’ll Go

http://www.edwardwinkleman.com/2011/01/oh-places-youll-go.html

ASCA MEETING!!!

January 20th , 2011 – 1 p.m. BOARD MEETING
2 to 4 p.m. MEMBERSHIP

ASCA MEETING!!!
ASCA MEMBERS PLEASE NOTE:
The next meeting will be held at
THE ACTORS TEMPLE
335 WEST 47TH Street bet. 8th & 9th Ave.
January 20th , 2011 – 1 p.m. to 4 p.m.

Your Voice as Art

Join us April 7th at Caerleon Isle for the opening of Through the Virtual Looking Glass and the premiere of the Your Voice as Art, Field of Voices. Slurl, http://slurl.com/secondlife/Caerleon%20Isle/113/85/41

Collaborators Dekka Raymaker, Misprint Thursday, Penumbra Carter, Selavy Oh, and Aequitas have encapsulated the theme of the Real life / Second Life crossover exhibition with their Networked Collaboration, Field of Voices previously mentioned in New World Notes January 21, 2010.

The idea was to illuminate the shift of perception from outside to inside the virtual world. The visitor is presented with a beautiful expanse of white columns not unlike a circuit board or a graveyard. Jumping down in to the field we are treated to the voices of a diverse group of real people belaying the sterile perception of Second Life, and social media in general by reminding us there are people behind the virtual avatar on the screen. The effect is quite touching and before you know it the visitor falls through the floor and is treated to a soothing light show as they walk through the amusing, touching, and clever proximity activated voices in the poles.

This is all part of Virtual Art Initiative and the the RL/SL crossover exhibition Through the Virtual Looking Glass opening April 7th in five real world galleries and other spaces in as many countries, specifically, France, Germany, Holland, Italy, and the United States.

Australia will also participate in the April events virtually, while hosting a real world exhibition at a time later this year.

Organizers of the exhibition in each country will choose its content and methods of display which will include interactive artworks from the virtual worlds Second Life and OpenSim, images and machinimas (virtual world videos) shown on plasma screens and digital frames, prints of virtual artworks, physical sculptures and paintings inspired by virtual art, some with embedded electronic components, and literary readings and musical performances occurring in the real world exhibition spaces and streamed live into Second Life and OpenSim.

Through the Virtual Looking Glass is organized and presented by a network of international groups, all of them leaders in the field of virtual art, including the Caerleon Sims/Virtual Art Initiative, Cybernetic Art Research Project/Diablous, Museo del Metaverso/Uqbar, Pirats, the University of Massachusetts, and the University of Western Australia.

It’s never too late to share your voice and participate! more info here. http://arsactual.com

Voices Soar

If you haven’t had a chance to contribute your voice to the project we open simultaneously in six countries: Italy, France, Holland, Germany, Brazil, and the USA this April 7th. Students seem to be the most creative at this point and we have an overwhelming majority from the US with Australia a close second. Is your country represented? I made a new video showing a tease of what the visitors experience is withholding a few surprises for the opening.

did you ever want it to be real?

Dear Stephen,

As an assistant to an artist representative and curator based in New York
City, I am always looking for wonderful artists. After seeing some of your
works, I am very motivated to assign a writer to review your works.

I think you work is very strong,
wonderful compositions and lovely use of color.

We wish to start our collaboration by giving your works immediate
international exposure in prestigious publications. Please check below to
see the list of opportunities we are able to give you.

We hope to work together on other great projects in the near future such
as group shows in New York and our artist residency programs Beijing.

the following page collects these scams and should be checked regularly

http://www.atelier-rc.com/Atelier.RC/Art_Alarm.html

The Artist’s Guide: How To Make A Living Doing What You Love by Jackie Battenfield

For mid-career artists especially, it’s important to know that things have changed from when you were in art school. If you’re operating on the ideas and assumptions you formed 20 (or 30) years ago, you may be trying to navigate the contemporary art world in a Datsun—or an Edsel.

http://joannemattera.blogspot.com/2009/06/marketing-mondays-artists-guide-and.html

Aequitas June 2009

Social media has drawn together a group of international artists to New York for Aequitas, an exhibit of art based on childhood experiences.

Artspace OSA in New York City and the virtual community of Second Life will host a joint exhibition of international artists: paintings, digital work, and virtual world installations during the month of June 2009.

Artists can be a solitary lot but with the advent of virtual worlds and web 2.0 they are finding each other and communicating in the way they know best: making and exhibiting art together. This disparate group of artists, having never met face to face, nevertheless finds a common ground in exploring their childhood for art.
Sowa Mai, also known as the artist Stephen Beveridge, conceived and planned this exhibit as an extension of the relationships he had formed in the Second Life virtual world with artist/avatars from different time zones and cultural backgrounds.
The exhibit in Washington Heights, New York City will display paintings and digital work by the human artists. An exhibit in the Second Life virtual world will consist of (art) installations and scripted objects by the human artists’ avatar counterparts. Both exhibits are based around the theme of mining childhood experience for art.

Dekka Raymaker Andrew MacLachlan Penumbra Carter Beth Olds Nebulosus Severine CM Pauluh Sowa Mai Stephen Beveridge David Ferrando Banrion Constantine Robert Garlick Elif Arat

Aequitas
Artspace OSA
June 1 – June 30, 2009
Reception Friday June 19th. 6:30-8:30
178 Bennett Ave @ 189th St, NYC
1 train to 191st Street | A train to 190th Street

Second Life Version
Caerleon Art Collective
June 26 – July 3, 2009
Reception June 26th. 6:30-8:30slpm

http://slurl.com/secondlife/Caerleon%20Art%20Collective2/108/48/24/

Contact:
Stephen Beveridge
212 928 8351
SowaMai@gmail.com

New York KALEIDOSCOPE ’09.

You are all cordially invited to see AVANTI Duo – New York KALEIDOSCOPE ’09.

February 26 to March 29 at the Synagogue for the Arts at 49 White Street.  The opening reception is February 26 from 6 – 8pm. The gallery hours are Mon./ Wed./ Thurs.  1 – 5pm  and Tues. 1 – 7pm.

Please join us for this striking two woman show.

Story of Stuff

Recommended viewing

The story of stuff

Our enormously productive economy demands that we make consumption our way of life, that we convert the buying and use of goods into rituals, that we seek our spiritual satisfaction, our ego satisfaction, in consumption. We need things consumed, burned up, worn out, replaced, and discarded at an ever-increasing rate.

Victor Lebow

The modern industrial economy works like this: resources are dug from a hole in the ground on one side of the planet, used for a few weeks, then dumped in a hole on the other side of the planet. This is known as the Creation of Value. The Creation of Value improves our quality of life. Improvements in our quality of life make us happier. The more we transfer from hole to hole, the happier we become.

Unfortunately, we are not yet transferring enough. According to the Worldwatch Institute, we have used more goods and services since 1950 than in all the rest of human history. But we still don’t seem to be happy. Indeed, over the same period, 25-year-olds in Britain have become ten times more likely to be afflicted by depression. One in four British adults now suffers from a chronic lack of sleep, and one fifth of schoolchildren have psychological problems. Over the past 13 years, mental health insurance claims have risen by 36 per cent. American studies suggest that between 40 and 60 per cent of the population suffers from mental illness in any one year. The World Health Organisation predicts that by 2010 depression will become the second commonest disease in the developed world. Unless we start consuming in earnest, we’ll never experience real joy.
George Monbiot